Well it's no surprise, when it comes to social media, ego and bragging rights outweigh common sense.  

Another great example of a fraud being stamped out here.  It's only a shame it took so much effort and costs to bring this to justice.  

Some may say it's immoral to check someone’s social media activity, others will hopefully focus on the fraudulent activity itself. Does it challenge 'innocent till proven guilty'?

I'm hoping we see more of this and technology to better automate this before it ever needs to reach a court.