The key to the future is orchestrating it into the right sequence of events for customers - exactly the same way in which Uber have done.
This is another example of how you can bring (existing) services together to provide more convenience and relevance to customers.
The other important thing here is the evolution of communities and the sense of belonging. A good move in my view.
As part of the agreement, Waze will work with Allstate Roadside Services to connect policyholders to the insurer and make requesting help easier through its mobile app. Drivers do not need to be an Allstate customer to use the program, according to the company. A pay-per-use option is available to those customers without policies in need of towing, tire changes or jump starts to a vehicle battery. Once aid is requested, users can track the location of Allstate personnel en route.
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